What is brand safety and how does it deal with advertising?

Brand safety is an exercise to protect the brand's goodwill and image from such types of practices that harm the brand image. Many companies use programmatic media for their digital campaign media.

But, still, many organizations don't invest in such types of concepts. Thus, it is important for organizations to understand the importance of brand safety and how this helps them to get better results and protects the brand's value and reputation in the digital world.

Why is brand...

What is brand safety and how does it deal with advertising? WordPress ...